Bahama Breeze Island Grille

Rumtoberfest Mobile Tour

Orlando, FL

Bahama Breeze Island Grille

Rumtoberfest Mobile Tour

Orlando, FL

Bahama Breeze Island Grille

Rumtoberfest Mobile Tour

Orlando, FL

Bahama Breeze Island Grille

Rumtoberfest Mobile Tour

Orlando, FL

We developed a promotional centerpiece — a larger-than-life rum barrel — and canvassed the I-4 corridor throughout Orlando.

About the Project

Challenge

Develop promotional support for Bahama Breeze’s Rumtoberfest campaign in Central Florida to drive in-store traffic and brand awareness.

Approach

Target areas that allow for a high concentration of impressions and offer an in-store redeemable to incentivize restaurant visits.

Solution

Daily drivers were delighted with a 12ft rum barrel that doubled as a rolling billboard.

In addition, our field marketing team brought the barrel to multiple large local events as part of Bahama Breeze’s sponsorship marketing efforts. At selected events, our team handed out redeemable scratch-off tickets that revealed
a giveaway when our customers brought them into
restaurant ocations.

Services

Mobile Tour

Custom Fabrication

Resturaunt Promotions

No items found.

Community Impact

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