Kentucky Tourism

Kentucky MegaViewer

Kentucky Tourism

Kentucky MegaViewer

Kentucky Tourism

Kentucky MegaViewer

Kentucky Tourism

Kentucky MegaViewer

Everyone loves nostalgia. People naturally seek to relive moments of whimsy and wonderment from their childhoods. Civitas set out to capture that exact feeling and share it with the world on behalf of the Kentucky Department of Tourism.

About the Project

Civitas created a 13-foot, functional replica of the classic viewer toy,
equipped with a rotating reel and two large digital screens that showcase images of
different landmarks and activities for which the Bluegrass State is famous. 

The MegaViewer made its first stop in Times Square (NYC) to show
thousands of New Yorkers the best of Kentucky. Then we hit the road to bring the
MegaViewer to Atlanta, St. Louis, Columbus and Louisville to reach neighboring states and
demographics. 

Participants received special swag items to remember the
experience, and were encouraged to sign up to receive tailored itineraries for trips to
Kentucky.







Services

• Event Staffing

• Sponsorship Activation

• Mobile Tours

• Public Relations

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Community Impact

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